August 30, 2021

Alphatracks

Sony and Minolta SLR Weblog

New Sony Alpha hardware at the 2010 PMA Show

Sony teased Alpha users with several "concepts" at the 2010 PMA show. No word on when these cameras will be sold, but this is a preview of future Sony Alphas.
Sony displayed some very exciting concepts at the 2010 PMA show.
Sony displayed some very exciting concepts at the 2010 PMA show.

Sony teased Alpha photographers with several interesting “concepts” at the latest PMA show. As these are concepts, there is no definite word on when or if these cameras will appear. Still, the concepts Sony has shown at previous PMA shows have come to fruition, and Sony has already hinted about the new lenses they showed off at Anaheim.

Sony’s new concepts include:

  • Concept model of an ultra-compact interchangeable lens digital camera system that packs the quality of a DSLR camera in an extraordinarily small body, along with interchangeable lenses
  • Mid-range concept camera for advanced users (a successor to the α700) as well as concept mainstream models
  • Prototype of a Super Telephoto Lens (500mm F4 G) with class-leading optical performance
  • Prototype of a Distagon T 24mm F2 ZA SSM, new Carl Zeiss wide angle lens for superior shots of landscapes and sweeping vistas

The new “mirrorless” concept is NOT a 4/3 type camera, but appears to be Sony’s own design. It will offer interchangeable lenses on a tiny body similar to a larger point and shoot. It will carry the Alpha name, but I can’t be sure it uses A-Mount lenses. I hope Sony will not attempt to produce two separate lens lines.

New mirrorless interchangeable lens Alpha cameras are coming; will they use A-Mount lenses?
New mirrorless interchangeable lens Alpha cameras are coming; will they use A-Mount lenses?

The other two dSLRs are look more conventional. Neither model has a model name engraved on it, and it is difficult to see where Sony could actually add a model name, as there doesn’t appear to be any room between the grip and the prism.

The A700 successor appears smaller and more rounded than the original A700. I don’t see a PC sync port, but there is a top mounted LCD panel. No word if the new model will have video, but it does appear to have a pop-up flash.

Also on display, the successor to the A700 and a new very compact ALpha model.
Also on display, the successor to the A700 and a new very compact ALpha model.

The other dSLR is much smaller. Based on the comparison between it and the A700 replacement, it is possibly the smallest dSLR on the market. Sony hasn’t provided an indication of the sensor size or megapixels, but I think it might create a lot of interest for those who want a compact dSLR that still has an optical mirror.