August 30, 2021

Alphatracks

Sony and Minolta SLR Weblog

Sony of Canada sponsors Family Fun Alpha Contest

If you are an amateur Canadian shooter, Sony of Canada Ltd. has announced it first annual Alpha photo contest. The contest, designed for non-professional digital camera users, is open to photos from any brand of digital camera (there is a 3.1 megapixel minimum), not just the Sony Alpha. Good thing, since most people won’t be able to lay their hands on a A100 until after the contest ends on July 21.

Three photographers will be selected to win a complete Sony Alpha A100 system — not too shabby a prize. The theme of the contest is Family Fun. You can read the Sony of Canada announcement here. The registration form and details are available on the Sony Style Canada web page.

Even if you’re not Canadian, it is great to see Sony reaching out to the photo community in this way. If they continue to sponsor events such as this, I think it will go a long way to erase the stigma of Sony being “an electronics company that bought a camera company.”